Business Strategy to Increase Brand Awareness & Product Visibility for AumOui Lifestyle Essentials

AumOui Lifestyle Essentials, Inc. is seeking to enhance its market presence by optimizing product visibility and brand awareness. The company aims to strengthen its position in the lifestyle products sector by leveraging innovative business & marketing strategies. This project involves analyzing current business & market trends, identifying target demographics, and evaluating existing business& marketing efforts. The goal is to develop a comprehensive business strategy that aligns with AumOui's brand values and resonates with its audience. Learners will apply their knowledge of business & marketing principles, consumer behaviour, and digital marketing tools to create a strategic plan that enhances brand recognition and product visibility. The project will involve tasks such as conducting business & market research, analysing competitors, and proposing actionable business & marketing tactics.