Skincare marketing plan

We are a Canadian farm to table health, wellness and beauty ginseng company. We are an award winning health and wellness company and we have recently developed a new Canadian Ginseng Skin Care product, we will be launching 4th quarter 2024 in the U.S. and Canada online. Together with our marketing team, we would like students to design new promotional material for this new product. Based on our insights and additional research, students will develop promotional marketing materials for our existing media and make recommendations on alternative media to consider. This will involve several different steps for the students, including: Familiarizing themselves with our target market, products and services. Assessing our existing marketing strategy and efforts. Recommending marketing tactics to promote our new product such as exclusive previews and introductory offers. Designing promotional material for various media. Making multiple versions of marketing materials and testing them for comparison.

Competitive Landscape Analysis for Ontario Business Gate Inc.

Ontario Business Gate Inc. is seeking to understand its position as MSP within the industry by analyzing its competitive landscape. The goal of this project is to identify key competitors, assess their strengths and weaknesses, and determine market trends that could impact Ontario Business Gate Inc.'s strategic decisions. This project will provide learners with the opportunity to apply market research and analytical skills acquired in their coursework. By focusing on a specific industry sector, students will gain insights into competitive dynamics and strategic positioning. The project will involve gathering data from various sources, such as industry reports, competitor websites, and market analysis tools, to create a comprehensive overview of the competitive environment. This analysis will help Ontario Business Gate Inc. make informed decisions about its market strategy and identify potential areas for growth or improvement.